CASE STUDY

Hair Expo Australia

 

The Ticket Group first worked with Reed Exhibitions for their annual "Hair Expo Australia" event in 2010 and are now in the 5th year working together. Reed Exhibitions chose The Ticket Group due to our flexibility, fee structure and technology platform. Over this time, we have been able to analyse sales patterns and customer feedback, and work with the client to produce a branded ticketing portal and purchase flow that works best with their customers.

We are able to offer a complete end to end online solution for the ticketing of the event, including branded online sales, dynamic packages, back office sales access for the client to use, reporting, promotional codes, discounts and gift certificates.

For the duration of the event we supply the systems and staffing to allow real time access control at ten entry points throughout the venue, and customer service and ticket sales at two locations.

With the assistance of our third party suppliers, we also provide several ancillary items to Reed Exhibitions including hard tickets, plastic cards and lanyards.